[8 Feb 2009 | No Comment | 367 views]
Quality Content For Effective Ezine Marketing

By Menno Spijkstra
For online marketers, writing online magazines serve as a good channel for them to further improve their marketing strategies. With ezine marketing, you are able to send out write-ups related to your niche and in a way promoting your products or services. In this case, you don’t only promote but you also give something valuable to your prospective clients in the form of informative ezines. There are several ezine marketing techniques that you must abide with in order to come up with effective online selling. Your business’ growth …

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[24 Dec 2008 | 3 Comments | 515 views]
9 Things To Remember While Building Your Opt-In Mailing List by jsarge007 The other day, I was leisurely browsing the Internet, and I discovered approximately 379,000 pages of expert advice on list building. This statistic clearly indicates that in the present day entrepreneurs across the world have recognized the importance of an opt-in mailing list. However, in addition to knowing the imperativeness of list building, it is essential to get acquainted with the dos and don'ts of ...

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[7 Dec 2008 | No Comment | 409 views]
How to Increase Your E-mail Deliverability Robin Haney of the Iron Blogger has started a new series on e-mail marketing. I love e-mail marketing so I think to subject is a perfect fit for eZinePress. It's just the introduction so far so be sure to subscribe to the Iron Blogger feed so you don't miss the next issue. It's How to Increase Your E-mail Deliverability

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[25 Nov 2008 | No Comment | 537 views]
Email Marketing Book by Winton Churchill is Finalist… Email Marketing Book by Winton Churchill is Finalist in USA Book News' National Best Books 2008 Awards in Marketing & Sales Categories "Email Marketing for Complex Sales Cycles," a new book about targeted email marketing for B2B companies was named one of three finalists in the Business: Marketing & Advertising category and Sales category for this year's USA Book News' National "Best Books 2008" Awards. Los Angeles, ...

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[23 Nov 2008 | No Comment | 465 views]
New Study On The Unsubscribe Experience Leading e-mail deliverability and reputation management company Return Path recently published a press release announcing their newest study that is provided free for subscribing. The new study on the unsubscribe experience: Keeping the Subscriber Experience Positive After “Unsubscribe Me” finds that twenty percent of marketers sent additional email messages to consumers after confirming the person had unsubscribed. Return Path's report offers detailed ...

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[21 Nov 2008 | No Comment | 431 views]
Busy Moms Get Shopping Cart Alerts Via Email Email relevance is more important than ever in today's economy. MediaPost Communications's Email Insider published an article that uses a real life example that achieved relevance to the tune of a 78% higher click rate in thirty days. The piece by Loren McDonald of Silverpop shows the importance of incorporating Web analytics data into your email program. Diapers.com launched a virtual shopping-cart abandonment ...